DATAQTM
Commercial real estate’s only data append and verification platform designed to exponentially improve renter demographic and behavioral data.
Demographic and behavioral data can be segmented to identify gaps and inaccurate data fields. Ongoing data collection creates a single source of truth, automatically updating your PMS with correct data.
Fine-tune your property management operations using the information in these built-in reports, KPIs, and graphs.
Demographics
Compare and segment your renters based upon a number of demographic and behavior criteria.
Engagement
View and measure the engagement of your property managers and renters at the property and portfolio levels.
Surveys
Evaluate renter satisfaction and property experience at the individual and aggregate levels.
Retention
A real-time view of property and portfolio lease expirations and current renter renewal intent.
Customer Example
THE SITUATION
225-Unit Multifamily Property
- Based in a Southern metro
- Influx of young professionals and out-of-towners
- Vibrant community with growing families and pet lovers
- Lack of visibility into resident data and behavior
TOP ISSUES
- Poor data integration into property management system
- Lack of data collection best practices at move-in
- Limited data updates during the course of a lease
- Standardization of data inconsistent across staff
OUR SOLUTION
- Integrates immediately with existing property systems and platforms
- Easy-to-use dashboard displays and trends a data quality score at the property and portfolio levels
- Demographic and behavioral data can be segmented to identify gaps and inaccurate data properties
- Ongoing data collection creates single source of truth and automatically updates property systems with correct data
- Saves property management teams valuable time and money by automating and standardizing data collection
- Kaboodle app offers further data verification by collecting profile, interest, and behavioral activity
THE RESULTS
33%
33%
improve data quality on average
45%
inaccurate or incomplete data
at the property level
169
estimated hours to repair data
including verification, cleansing, and loss of data
$12,875
property cost savings
after implementation and improved data quality
